Chapter 1 of 6

Start With the Purpose

Define who your brand is for and what you want it to stand for before drawing a mark.

Eric Bryden · Founder of Draconic Realms Creations

Before I drew anything, I wrote down what I wanted Draconic Realms Creations to stand for: imagination with craft behind it. Design, music, and games needed one home. The dragon expresses imagination; the book brings storytelling and learning; the anvil represents ideas shaped through craft. A clear purpose helps decide which symbols belong—and which do not.